Natasha Denona Mini Nude Eyeshadow Palette

The Natasha Denona Mini Nude Eyeshadow Palette is small but mighty! The warm neutral shades really make eyes glow!

BoxyCharm Subscription Box for November 2018!

I love beauty subscription boxes–getting them in the mail once a month is so exciting! I don’t even read the spoilers because I want to be totally surprised when I open that box. I’ve tried a lot of beauty sub boxes and the one I like best is BoxyCharm.  It costs $21/month but the value is much, […]

Suva Beauty Block Party Palette & Hydra Liners

 I’m back with part two of my Suva Beauty review. Last time I shared my thoughts on their hydrating & pigmented Moisture Matte Liquid Lipsticks. Today, we’re moving from lips to eyes with their Block Party Palette, $30, and Hydra Liners/FX, $12. Block Party Palette The Limited-Edition Block Party palette gives me major 80s vibes. […]

ybf Beauty Girlfriend Palette a Perfect Gift for Your Girlfriends!

It’s been a minute since we’ve featured ybf (your best friend) Beauty here on Prime Beauty. Here’s a little refresher course–ybf beauty was founded by Stacey Schieffelin, a former Ford model, renowned beauty expert, and highly successful entrepreneur. As founder and CEO of ybf beauty and Models Prefer, she has engineered an 18-year record of success as the #1 global color cosmetic […]

Jane Iredale Happy Together Holiday 2018 Collection!

Clean beauty brand Jane Iredale has launched a party-ready collection for the holidays with a mix of brilliant color, playful shimmer and dazzling shine alongside a philanthropic component as well! The brand is an over-40 favorite here at Prime Beauty headquarters; the formulas are ‘mature-friendly’, clean and cruelty-free. The products are effective, high performance and Jane provides targeted solutions […]

NYX Cosmetics Machinist Collection: Steam

NYX dropped a new limited edition collection recently called The Machinist Collection inspired by Steampunk.  Steampunk is a subgenre of science fiction or science fantasy that incorporates technology and aesthetic designs inspired by 19th-century industrial steam-powered machinery. It started in the literary world and has spilled over to fashion and makeup. There are three Machinist Eyeshadow […]

Makeup Geek Pumpkin Spice Palette V2

 I have a confession to make. I’ve never purchased anything from Makeup Geek, until now. Although I’ve followed Marlena and Makeup Geek for a long time, I was unsure about buying products I couldn’t swatch or see in person. Silly, I know. I finally felt compelled after the latest round of YouTube Beauty Community drama. […]

NEW! BECCA Volcano Goddess Collection!

BECCA Cosmetics new Volcano Goddess Collection is inspired by “unearthed gemstones and molten lava, our new Volcano Goddess Collection takes you from day to night.” The collection includes the gorgeous Volcano Eye Shadow Palette, a stunning Shimmering Skin Perfector® Pressed Highlighter in the shade Lava and three Glow Glosses. All I can say is BECCA is on […]