City Lips Plumping Lip Gloss!

City Lips give both immediate and long-term plumping for lips in glossy and matte formulas.

Amber Dazzle – The Jewel Palette & Matte Liquid Lipstick

Amber Dazzle is a new brand with a few great products you’ll want to know about!

Febuary BoxyCharm Subscription Box!

The February BoxyCharm box is one of thee best to date!

BUXOM After Dark Holiday Gift Sets!

For this years Holiday Collection, BUXOM was inspired by opulent parties and masquerade balls to create the After Dark Holiday 2018 Collection. I look forward to BUXOM Holiday sets every year, they always combine fun packaging with quality products all while representing a great value. I have two sets to show you today, Doll in Disguise and […]

Jane Iredale Happy Together Holiday 2018 Collection!

Clean beauty brand Jane Iredale has launched a party-ready collection for the holidays with a mix of brilliant color, playful shimmer and dazzling shine alongside a philanthropic component as well! The brand is an over-40 favorite here at Prime Beauty headquarters; the formulas are ‘mature-friendly’, clean and cruelty-free. The products are effective, high performance and Jane provides targeted solutions […]

Suva Beauty Moisture Matte Liquid Lipstick

  Liquid lipsticks are great for longevity, not so much for comfort. Thankfully, this doesn’t always have to be the case. Many brands have taken notice of this issue and created more hydrating formulations. One such brand is Suva Beauty and their line of Moisture Matte Liquid Lipsticks, $18, each. Suva Beauty Liquid Lipstick Suva […]

New! EM Cosmetics Holiday Collection

  The holiday beauty release season is in full launch mode. It seems like every day a new palette or kit pops up on Instagram or in stores. Some releases are inspired, while others feel gimmicky. To me, one of the most noteworthy holiday collections comes from EM Cosmetics. As you may or not be […]

BoxyCharm Subscription Box for October 2018!

I just love getting subscription boxes in the mail, it’s like Christmas once a month. I don’t even read the spoilers because I want to be totally surprised when I open that box. I’ve tried a lot of beauty sub boxes and the one I like best is BoxyCharm.  It costs $21/month but the value is […]