NEW! Youth To The People Superberry Hydrate + Glow Dream Mask

If you want instant gratification for your dry skin Youth To The People Superberry Hydrate + Glow Mask is ulta hydrating and will leave skin glowing!

Natasha Denona Mini Nude Eyeshadow Palette

The Natasha Denona Mini Nude Eyeshadow Palette is small but mighty! The warm neutral shades really make eyes glow!

Suva Beauty Moisture Matte Liquid Lipstick

  Liquid lipsticks are great for longevity, not so much for comfort. Thankfully, this doesn’t always have to be the case. Many brands have taken notice of this issue and created more hydrating formulations. One such brand is Suva Beauty and their line of Moisture Matte Liquid Lipsticks, $18, each. Suva Beauty Liquid Lipstick Suva […]

Rahua Color Full Collection

I’ve been coloring my hair, at home or in a salon, since junior high school. Back then, it was to change up my natural hair color. Today, it’s mostly to cover grays and add more dimension. Occasionally, I also try a new trend, like rose gold or pumpkin spice. No matter the color or process, […]

New! EM Cosmetics Holiday Collection

  The holiday beauty release season is in full launch mode. It seems like every day a new palette or kit pops up on Instagram or in stores. Some releases are inspired, while others feel gimmicky. To me, one of the most noteworthy holiday collections comes from EM Cosmetics. As you may or not be […]

Sanari Plant Based Candles+a Discount Code!

I’m so excited to introduce you to the beautiful Sanari Candles. I love home decor and changing my home with the seasons. One thing you will find in my home winter or summer is candles. I love the scent, the glow and the ambiance of a lit candle. Sanari Candle is the first candle collection made […]

Nuest Magical Jelly Highlighters!

   When it comes to highlighter, most people fall into two categories. Either you’re a “subtle glow girl” or a “my glow can be seen from outer space” girl. Or, maybe you’re like me, and fall somewhere in the middle, depending on the day or look. No matter how you like to glow, the new […]

Make a Statement with PUCKERD Lippies

by Blythe   As your resident Prime Beauty Blog lippie junkie, I feel it’s my duty to introduce you to exciting new glosses, lipsticks, and liquid lipsticks. I’m more than excited to share my latest find, PUCKERD. This new indie brand carries over 20 different PUCKERD lippies, ranging from mattetastic metals to line and define lip […]