Frugal Friday: COVERGIRL LashBlast Flourish Mascara!

You all know how much I love mascara and how I feel compelled by a force greater than myself to try Every. Single. One. COVERGIRL has a new addition to their LashBlast line–Flourish. I’m a fan of both the LashBlast Clump Crusher and LashBlast Volume so I was very curious to see how Flourish stands […]

Frugal Friday with SinfulColors Cosmetics!

Last fall the SinfulColors announced a major brand expansion with an extensive color cosmetics collection! The drugstore brand we’ve known and loved for colorful nail polish is jumping into color cosmetics with all new mascara, eyeliner, cream eyeshadow, brow and highlighter products. This first-ever beauty launch is available exclusively on Amazon, and created with globally […]

Frugal Friday: Get a Golden Glow with Hard Candy!

Hard Candy is an incredibly affordable makeup brand sold exclusively at Walmart. We here at Prime Beauty are fans of the line: I love their baked blushes and Blythe loves their lip glosses. I have a few new launches for you today. We’ll start out glowing with the new Just Glow! Baked Highlighting Trios ($9). There […]

Frugal Friday With Sally Hansen and Rimmel London

Spring is just around the corner and I’m dying for some color! A great way to perk up your look without a big investment is to check out drugstore brands! I recently received a few bright pink and red nail polishes from Sally Hansen along with two of Rimmel’s Stay Matte Liquid Lip Colours to brighten up my […]

Frugal Friday: Rimmel Wonder’Lash Lift Me Up Mascara

    The latest mascara from Rimmel London, Wonder’Lash Lift Me Up  has me as wide-eyed as a puppy. I knew some of my fellow bloggers had been raving about a mascara from Rimmel but I couldn’t remember which one. I tried Wonder’Lash with Argan Oil and wasn’t impressed. Then, last week when I was […]

Frugal Friday – New Revlon Colorstay Moisture Stains!

Beauties you are going to love the brand spankin’ new Revlon Colorstay Moisture Stains ($9.99)! I know, I know, you’re thinking another new gloss? What’s so different this time? To that I say: don’t doubt, perfect your pout! Yikes, sorry. Forgive me, this early in the morning I’m not at my creative best 🙂 Ever […]

Neutrogena MoistureSmooth Color Sticks: Review, Pics, Swatches

  Finding Neutrogena’s MoistureSmooth Color Sticks ($8.49) at the drugstore is like finding a diamond in a cup of sugar. Not that this has actually happened to me, but a girl can dream can’t she?  To find such a rare gem at the drugstore is an unexpected delight!  Seriously beauties, the quality of these babies rivals […]

Maybelline Color Elixir Lip Color: Review, Pics and Swatches!

I’m a little late to the party on these new liquid lip colors from Maybelline: in case you’re running late too I’d like to give you my opinion. There are  20(!)  permanent shades of Maybelline Color Elixirs ($8.99) that include both creams and shimmers. Everything I’ve tried from Maybelline lately has been outstandin; drugstore makeup is really […]